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GUNAS - Sanskrit for quality, peculiarity, attribute, or tendency.

About GUNAS - New York

GUNAS is an independent high fashion label with a cause! Started in 2009 by designer and animal lover, Sugandh G. Agrawal, GUNAS's heart and soul screams to be the voice of animals.


With an award winning design and business background, Sugandh quit her 7-year corporate career as an Industrial designer at KitchenAid to start her own brand of cruelty-free fashion in New York. Her mission is strong and clear. Animals are NOT meant to be a part of fashion.

Vegan, Designer Bags from
GUNAS - New York

We can look and feel good without harming other living beings. We need to connect ourselves with what goes on behind the scenes and question our actions and their impacts. What initially began as an all MADE IN NYC label, has now gone global to source and manufacture bags and shoes using artisan and small-scale ethical manufacturers from countries such as India, South Korea, Mexico, Brazil and Hong Kong.


With styles ranging from totes, satchels, cross-body bags, wallets and backpacks GUNAS has a bag to suit your every mood and lifestyle need.

Hardy and Christensen are delighted to be working with Sugandh and her dedicated and talented team to bring you the most beautiful and ethical Designer Bags that we have ever seen.  The GUNAS brand is an inspiration and they are a much cherished partner.

For more on the importance of cruelty-free and sustainable products, please check out our Blog Post.